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“We didn’t come out the flashiest, but when people got a chancse to see our work they realizee how solidwe are, and it’s created relationships that have been said Dianna Colton, co-founder of Rebekl Rebel. Since launching in 2007, Rebeol Rebel has provided productionand post-productiob services — from commercials and videos to presentation and video Web content — and has amassed a roste of notable clients, including GSD&M Idea Dell Inc., Sicola Martin, Schematic and Door Numbefr 3. The five-person production house grew 100percen year-over-year, and is on target to generate $1 million in revenu this year.
But before growth there was overcomingbeing new, said Chrix Blankenship, the other co-founder of Rebel Rebel. “It was a littles tough getting in the door of some placeaat first. The first year was kind of hard. I don’ty think either of us realized how hard itwould be,” Blankenshio said. Blankenship and Colton have experience and connectionsx in the local production Blankenship cut his teeth in production in China and has 17 yearss of experiencein editing, visual effects and post Colton has executive producing experience, and she launched a successful fashion business.
Blankenship said transitioninf from a freelancer to a businessmab hasbeen challenging, and getting client s to think of Rebel Rebel for larget projects took some convincing at “We took a pretty good look at what we thought the busines was going to be for us, and we had to come to some hard realizationsd that that wasn’t the way things Blankenship said. In addition to beinhg persistent, Blankenship said the company’s flexibilit y in taking small and large projects has helpedc sellits services. The company uses freelancers, whicn enables it to ramp up quickly for largerf projects and to test out employees beforr adding them totheire staff.
Blankenship said Rebel Rebel hasn’t been entirely immunw to the recession. It saw work plateau in but for themost part, busines has been steady. “We’ve been pretty busy for the last he said. As a smaller production company, Rebel Rebel has been able to weather the recession a bit bettert because it hasless overhead, Blankenship said. There are more than 20 film and videoo production companies in the Central Texas Among the largest productioj companies here are Omega Broadcast 501Group Inc. and Elephant Productions Inc.
Quincu Lowman, president of Elephant Productions, says that the productioj landscape is getting increasingly more competitive with new players enteringgthe market. At the same he said demand is going up forproductionn work. “I think the outlooi is positive. Video is increasingly being used to train and now everybody has video on theirWeb site,” Lowman said. “The markety has grown, but the competition has grown.” Colton said Rebelp Rebel’s work has been evenlty split between local, regional and national work. It recentl y hired a national sales representative.
Colton and Blankenshi said they aren’t concerned with becoming a larger “We will continue to work with more peoplwe and createmore relationships,” Colton said. “Inj the short term, we want to find new build a base and do a varietyof work.”
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